Aviraté is an international fashion brand owned by leading Sri Lankan apparel manufacturer - Timex & Fergasam Group, started its retail journey in June of 2010 throughout the Asia-Pacific region, by launching itself into the biggest department store in Colombo, Sri Lanka. Later on in the year the brand Aviraté started its own retail business with a 2700 s.q. feet Flagship Store, in the same city. It followed up with 5 more of it’s own retail stores across Sri Lanka, and 12 retail outlets in India. Since then, it has established itself as a brand known for its global fashion DNA.
From being a core, dress wear brand, Aviraté has expanded its product portfolio towards a lifestyle fashion brand. Both Aviraté Signature and Classic collections are inspired by the latest international fashion trends, addressing all the needs of a modern lifestyle driven customer. The collections support the essence of a complete wardrobe, day and evening wear, offering dresses, stylish trousers and skirts paired back with coordinating tops, lingerie, accessories and footwear. With its offer, the brand Aviraté is expanding throughout Europe, North America and Middle East.
Photography - Waseem Khan | Videoshoot - Shipra Basu Roy

Pebble Branding Story - 
Pebble Branding Pvt. Ltd. was registered on 28th December 2012 and we kick-started our operations from day one. It all started with our director Takako Oshibuchi (as she likes to be called) san’s love for Miso Soup and the fact that India being unknown to the soup’s goodness, that got her travelling, test market and explore India.
After a test marketing project in India for Miso Soup she understood that the Indian market has great potential in terms of brand building, marketing and promotions. With over 7 years of experience in Japan and co-owning a brand building company SoftStones in Tokyo-Japan, Ms. Takako Oshibuchi and Mr. Jiro Kataoka decided to start Pebble Branding Pvt. Ltd in India. Pebble Branding after a gamut of experiences such as Indian tuk-tuks, vendor management, client relations, Indian market research, to experiencing luxury at interesting restaurants with interesting accompaniments looks forward to more of such interesting expeditions and experiences with businesses and consumers.
Animation Credit - Akshay Kumar Bhatt 

 Lakme India Fashion Week 2011 

Lakme fashion week - 2011, Day 1 - Gen-Next Show.
STEAM PUNK the collection of SIDHARTA ARYAN at the Lakme Fashion Week 2011, is set to capture fashion at its most progressive. Eighties Cult Art movement, Neo-Goth, Cyber-Punk and Industrial Sci-Fi all form his inspiration pool; and his line is replete with jet black gear mixed with metallic components. A rebellious take on his perception of the new world... We gathered amazing shots from the best Gen Next show ever and some of the event moods along with press coverage coupled with Bollywood Celebrity Moments. A very special thanks and best wishes to Amazing Designer - Sidharta Aryan For his achievements.
Full coverage - https://youtu.be/o6v-dfR2vkc 
Photography Credit - Vijay Sawnani 
Camera - Canon 5D Mark2
Lens - Canon 70-200 mm F 2.8 L Mark 2

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